Press Release                

Essential Financial Coaching works with clients to provide them with a realistic plan for Financial Independence

Bellevue, NE May 1st, 2008:  Amy Strong, an accomplished accountant holding a BA in Accounting with Management emphasis and 14 years as a controller for a publicly traded company, has started a personal and small business financial coaching firm.   

What is a Personal Financial Coach?  A Personal Financial Coach is someone that will come alongside an individual, a family, or a small business and works with them one-on-one to develop a written financial plan to eliminate debt, save for the future, and to reach their financial goals.  During this time of economic instability many people are looking at their financial situation and wanting to make a change.  More and more individuals and small businesses are falling further into debt and do not have a plan for their financial future.

Essential Financial Coaching is designed to work with clients one-on-one during a series of telephone coaching sessions with follow up support through telephone calls, instant messaging, and email.  The principles of personal coaching include education, information, financial tools, and accountability to keep clients motivated and moving toward their financial goals.

Clients will receive support while preparing their Financial and Risk Management Statements, developing a budget and monthly cash flow plan, setting goals for future debt reduction and retirement planning, and general education on how to achieve their financial goals.  Essential Financial Coaching will provide suggestions and workable solutions to the identified financial problems that the clients currently face.

Other services that Essential Financial Coaching provides are Pre-Marital Money Management Sessions, Career Coaching, Goal Setting Exercises, Life Coaching, and Full Bookkeeping Services.###

When you are starting a new business whether it is a mid-sized capital venture project or a small home based business there are several essential steps that need to be taken to ensure that you have a plan of action to keep the company moving forward.

In the business world this is called a "Business Plan". The definition of a business plan is "a written plan that lists the financial and operational objectives of the company". This can be a very valuable tool for your company if it is well thought out and organized.

Today we will discuss the elements of a well designed business plan.

Begin by asking yourself, then answering, the following questions about your business:

1. What are my business objectives?
2. What are my business financial goals?

Remember to brainstorm and write down all of your thoughts and ideas about the questions above. Capturing all of your thoughts on paper will help you later when you go to actually include your goals in the business plan document.

Elements that need to be included in the business plan document:

• Executive Summary
• Description of the business
• Marketing strategies and objectives
• Analysis of competition and unique aspects to the business to make it competitive
• Design and Development Plan
• Operation Plan
• Management Plan
• Financial Plan

In the upcoming weeks we will be discussing each one of these elements in more detail.

There are many great free business plan templates available on the Internet. Search for "Business Plan Samples" or "Business Plan Templates" to find a sample that is written with your business type in mind.

If you already have a business running it is not too late to create a business plan! Begin today to take the steps to make your good business a GREAT business by implementing this essential business tool, a business plan.